About IP Geolocation Match

The IP Geolocation Match action determines a user’s physical location by comparing the user’s IP address to an internal database. The IP Geolocation Match action can make a match based on one or more location parameters.

The default branch rule is IP Geolocation Country code is US.

The IP Geolocation Match action provides these conditions for defining branch rules.

IP Geolocation Continent code is

Specifies that the user’s IP address must match the specified continent code.

IP Geolocation Country code is

Specifies that the user’s IP address must match the specified country code.

IP Geolocation Country name is

Specifies that the user’s IP address must match the specified country name.

IP Geolocation State/Region is

Specifies that the user’s IP address must match the specified region or state.